Tweet Domino's a PIZZA EMOJI to order your next takeaway 'in FIVE seconds'
DOMINO'S has announced that customers will soon be able to order a pizza by TWEETING a pizza emoji to the firm's official Twitter account.
Domino's is calling the new system, Tweet To Order.
It will allow frequent customers to order a freshly-cooked Domino's pizza in under five seconds.
We've got this down to a five-second exchange
"It's the epitome of convenience," Patrick Doyle, CEO at Domino's, told USA Today.
"We've got this down to a five-second exchange."
Domino's will be rolling out the Twitter functionality to US customers later this month, according reports.
No word yet on a UK release date for the social media ordering system.
The pizza delivery franchise is no stranger to technology.
The Michigan firm previously revealed that more than half of its pizza orders are made digitally.
As a result, Domino's has sought to find new ways for its loyal customers to order.
The company has already released an iPhone and Android app with voice ordering functionality, Smartwatch apps, a quick-order system built-in to Samsung Smart TVs and even an on-the-go ordering app for Ford cars.
CEO Mr Doyle added: "Domino's has become something closer to a tech company that sells pizza.
"It has amassed a team of about 250 technology employees at its Ann Arbor, MI headquarters vs. about 50 tech employees just a decade ago."
